What Does Pillowpacker's Chief Pillow Officer Share With Elon Musk?

March 17, 2021

What Does Pillowpacker's Chief Pillow Officer Share With Elon Musk?

Answer: Unique job titles as you will read below:

On March 15, Tesla Inc. co-founder and CEO Elon Musk took on a new title not yet seen in corporate America: “Technoking of Tesla.” Below is an excerpt from the Wall Street Journal on his title pronouncement:


Mr. Musk’s ascension to his new role came with little explanation beyond two perfunctory sentences filed with the Securities and Exchange Commission to mark the change for himself and Tesla’s finance chief, Zack Kirkhorn. Mr. Kirkhorn’s new title is “Master of Coin,” which he shares with a character from the fantasy world of the HBO show “Game of Thrones.”

Tesla’s boss isn’t the first to experiment with unique job titles for executives as you'll read below:

 

Garry Logue spent most of his career climbing the corporate ladder, including working as a director of government relations at Bell Canada, a telecommunications giant. The 74-year-old now has taken on a softer job title: chief pillow officer.

“Having been in corporate life, everyone’s ‘chief toilet paper officer,’ things like that,” said Mr. Logue, founder of Ottawa-based Pillowpacker Inflatable Travel Pillows. “I said, ‘I’m going to have some fun with this. It’s my company, I can be whatever we want. I’m going to be the chief pillow officer.’ ”

Mr. Logue has also given his wife, Beth Shepherd, an informal C-suite moniker in the two-person company’s ranks. “I call my wife the chief sleeping officer,” Mr. Logue said. “She doesn’t like that.”

 





Leave a comment

Comments will be approved before showing up.


Also in Blog

Inflatable Travel Pillows for Beach Escapes | Pillowpacker
Inflatable Travel Pillows for Beach Escapes | Pillowpacker

June 30, 2025

Heading to the beach? Travel light and rest easy with inflatable down-filled travel pillows from Pillowpacker. Made in Canada comfort for your beach escape.

View full article →

Canada Day Comfort with a Made in Canada Inflatable Pillow
Canada Day Comfort with a Made in Canada Inflatable Pillow

June 26, 2025

Celebrate Canada Day in comfort with Canadian-made travel pillows. Whether you're road-tripping or cottage-bound, our inflatable pillows—available in down and down-free options—offer packable, made-in-Canada support for every adventure.

View full article →

Summer Solstice Travel Tips for Comfort – Pillowpacker Pillows
Summer Solstice Travel Tips for Comfort – Pillowpacker Pillows

June 04, 2025

Down-Alternative Travel Pillow and White Down Blend Pillow keep you comfy during solstice adventures. Travel tips to celebrate the longest day in style.

View full article →